IRVINE, Calif.– Razer™, the main world standard of living model for gamers (Hong Kong Stock Code: 1337), this day launched a brand sleek engaging series starring none as adverse to Razer’s fan-popular and sustainability mascot, Sneki Snek. The cartoon targets to coach younger Razer followers on environmental points, and what they can fabricate to live more sustainably, in a series of lighthearted cartoon shorts.
Partnering with Razer to enhance environmental literacy is one amongst the sphere’s most lively asset managers, Franklin Templeton, who’re sponsoring the principle season of the music and are contributing to Sneki Snek’s motive to set trees. The music shall be streamed right via Razer’s social network channels including YouTube, Instagram, Facebook, and Twitter, with sleek episodes coming out every month. The engaging series follows Sneki Snek and his sidekicks on their mission to pause the antagonist, the Hooman, who is at all times hurting the planet.
The first season contains six chew-sized episodes and could well kind out points equivalent to deforestation, over-fishing, air air pollution, upcycling, cut-and-burn farming, and climate alternate. Viewers will study about urgent environmental points and what they can fabricate to manufacture a distinction, as Sneki Snek shares recommendation on tips on how to affix the strive against against climate alternate. The mix of environmental and social considerations in engaging content material targets to empower viewers with the spicy records they need but could well no longer comprise pick up accurate of entry to to.
“We’re elated to partner with Franklin Templeton to raise this animation to existence. We’re at all times purchasing for ways to empower our community, and in this case, records is vitality,” says, Patricia Liu, Razer’s Chief of Group. “It’s our responsibility to guarantee that the youth are armed with what they have to protect our planet, as they’re going to be these inheriting it. So, whether it’s by giving them pick up accurate of entry to to records, or rallying the community via our maintain sustainability efforts, we hope to inspire the next generation of gamers to affix us within the frontier against climate alternate.”
Final year Razer partnered with Conservation Global to set trees via their Sneki Snek advertising and marketing and marketing campaign. As a issue of this partnership, a portion of the proceeds from the sale of Sneki Snek eco-merchandise goes in the direction of serving to Conservation Global set trees. Razer has since then rallied their community by launching a brand sleek Sneki Snek product with every 100,000 trees saved and comprise accurate eminent saving 600,000 trees with primarily the most in vogue Sneki Snek Big Cushion drop. With Franklin Templeton also committing to saving 50,000 trees, the end map of saving 1 million trees along with the community is drawing even closer.
“We’re most ecstatic to pork up Razer in its efforts to manufacture the sphere a larger location for all,” said Dora Seow, Country Head for Singapore, Franklin Templeton. “As a world asset administration leader, we acknowledge the have to provide protection to our ambiance and are committed to reducing our environmental impact. We hope this handsome series will pick up of us concerned with the importance of sustainable living and investing.”
