Heart of Shades offers a new generation of luxury cosmetics and beauty goods to its customers in India largely through D2C, which is strongly inspired by employing organic components and carefully picked rare components to care for the skin of its beloved users throughout time. The company also employs blockchain technology to promote transparency and educate people on the necessity of understanding everything rather than relying solely on the name value. Heart Of Shades employs more modern technologies and concepts in order to meet the expectations of new generation consumers and offer them with the best physical appearance expected. It is also one of the key players in the global cosmetics industry and definitely the first to offer Indian users the true Web3 experience in the cosmetics and beauty industry.
Niharika Duloi strong suit being communication, she entered the field of public relations and management after completing her postgraduate studies. She was given the opportunity to grow and guide an audience image for numerous businesses in the industry after testing her career in various sectors and gathering knowledge through communication across various countries. She is really interested in WEB3/CRYPTO and BLOCKCHAIN applications. In her present position, she is developing HELLO FANS to provide unusual decentralised social media through the use of advanced technologies and concepts such as AI, Blockchain, Metaverse, NFT, Smart contract, and others.
Niharika Dolui has over 5 years of experience as a community and marketing professional. She has a start-up work culture perspective and approaches issue solving and analytical thinking. She has held positions in community management and marketing for different start-ups. She began her career as a Clinical Scientific Analyst at a well-known global healthcare beginning.She enjoys breaking down barriers, comprehending and embracing start-up work culture, having a ‘Can Do Anything’ attitude, establishing community, and developing techniques that complement a start-mission, up’s objective, and organizational climate.
She is also one of the few female entrepreneurs in the Web3 industry, having co-founded ‘Hello Fans.’ Niharika has already received numerous major accolades, including ‘Emerging Women Entrepreneur’ and many others. She is a true role model for women in tech leadership.